From June 11 to 14, Kabob will take the stage at VivaTech 2025,
Europe’s largest and most influential tech event!
We’re bringing a real-world application of Retail Media Networks (RMN) showcasing how retailers can transform into media platforms and unlock new revenue models.
Highlights from our booth:
🔹 A complete breakdown of the RMN business logic (DSP → in-store exposure → performance feedback)
🔹 How retailers can open up screen inventory and monetize it as high-value ad space
🔹 How ad effectiveness can be transparently tracked through data integration
RMN is redefining the global retail landscape and Kabob is ready to help you experience this wave of innovation firsthand!
Date: June 11–14
Location: Paris Expo Porte de Versailles
More info: https://vivatechnology.com
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